Sales Development Representative - US & Canada at Lago

At Lago, we’re on a mission to make billing simpler, more transparent, and more adaptable for SaaS companies.

As the leading open-source billing platform, we empower businesses to build flexible pricing models and scale with confidence. We’ve raised over $22 million in funding from top-tier investors, reflecting strong confidence in our vision and growth.

Our platform has garnered over 7,000 stars on GitHub, a testament to our active and growing developer community. Next-gen companies such as Mistral.ai, Together.ai, Groq, and Laravel chose Lago for their billing.

We’re a team of ambitious, focused individuals who work together to solve hard problems with excellence and accountability. At Lago, we value reliability and proactivity—we trust each other to own tasks, drive them to completion, and adapt quickly. While we encourage you to try fast and “fail fast”, we also expect you to learn fast: make mistakes, but don’t make the same one twice.

If you’re excited by challenges and want to grow alongside a high-performing, supportive team, this is the place for you.

This role is based in the US or Canada and remote friendly. All applications outside this scope will be automatically rejected.

We’re hiring our first Sales Development Representative, and we see this role as a builder, not just a seller.

You’ll be the bridge between our product and the developer and product teams who rely on billing infrastructure every day — often as the first human they’ll talk to at Lago. That means listening closely, asking sharp questions, and helping them connect the dots between their technical pain points and how Lago can help.

You’ll run outbound experiments, test different messaging angles, and learn what resonates with our technical audience. You’ll help us define what a modern, developer-first GTM motion looks like — not by guessing, but by doing, iterating, and growing with every conversation.

If you’re curious, product-minded, and excited to contribute at the intersection of sales and product, you’ll thrive here.

This role isn’t for you if…

• You’re expecting to run things that worked before, rather than building them

• You’re input oriented, not output oriented

• You’re just looking for a Sales job, whereas this is about problem solving and building personalized connections with prospects at scale

• You don’t have a “haha” moment when you see “prospecting” at the top right of this diagram https://www.swyx.io/create-luck

• You’ll be involved in generating outbound pipeline for our Account Executive team and may

• Work closely with Sales and Marketing to design and run outbound prospecting campaigns and sequences to reach ICPs (Product, Engineering, Finance).

• Research accounts to map out pain points, decision-makers, and product context

• Utilize all prospecting channels to reach out to prospects (e.g., social media, events, press, Slack communities, etc.) in order to drive awareness and educate target customers on our products

• Collaborate closely with AEs to develop account strategies and ensure active nurturing of accounts and handoffs

• Share feedback from the field to help iterate on messaging, ICP definitions, and outreach strategy.

• Maintain high standards when logging and managing your outreach activity in internal tools like HubSpot

• Fluent in English.

• At least one similar experience generating pipeline for sales teams using a prospecting methodology, and the ambition to forge a path in a sales career

• Familiarity with tools such as HubSpot, LinkedIn Sales Navigator, or similar and outbound prospecting tools like Salesloft, lemlist, and Apollo.io

• Experience selling to technical personas (developers, product leaders, CTOs) is a huge advantage

• Excellent communication, copywriting, and networking skills

• Highly creative, resourceful, and adaptable, always looking for innovative ways to generate interest and engagement

• Data-driven mindset, with the ability to analyze campaign performance, suggest improvements, and optimize accordingly

• Work with top-tier talent: Join a team that values excellence, ambition, and accountability.

• Shape the future of fintech: Be part of a fast-growing company building the best open-source billing platform.

• Hybrid work model: Enjoy the balance of in-person collaboration and remote flexibility.

• Competitive package: Competitive salary and stock options.

• Make an impact: Your work will directly shape the product and help customers achieve their goals. If you’re excited about joining a high-talent team to solve meaningful problems and help businesses thrive, we’d love to hear from you. Apply today and let’s build something remarkable—together.

• Back-end: Ruby, Postgres, AWS

• Front-end: .js, React, GraphQL, Typescript